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Giving consent

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Guest user Created:   Feb 09, 2021 Last commented:   Feb 09, 2021

Giving consent

Let's say a contact registers for my event wherein, while they register i have clearly given them option to "opt out" of any communication that goes out through me. If they do not "opt out", then does that give me the consent to contact them? Is not opting out, considered as giving consent to contact or do we need to add in "opt in" options like how we have "opt out" options?

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EU GDPR DOCUMENTATION TOOLKIT

Step-by-step implementation for smaller companies.

EU GDPR DOCUMENTATION TOOLKIT

Step-by-step implementation for smaller companies.

Expert
Alessandra Nisticò Feb 09, 2021

First of all, consent needs to be clearly expressed by the user. The Supervisory Authorities consider that consent with an opt-out mechanism is not given correctly.

You should add an opt-in checkbox.

Here you can find more information on consent and e-mail marketing.

If you need to understand how to process consent under GDPR, you can consider enrolling in our free online training EU GDPR Foundations Course: https://training.advisera.com/se/eu-gdpr-foundations-course//

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Feb 09, 2021

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