Let's say a contact registers for my event wherein, while they register i have clearly given them option to "opt out" of any communication that goes out through me. If they do not "opt out", then does that give me the consent to contact them? Is not opting out, considered as giving consent to contact or do we need to add in "opt in" options like how we have "opt out" options?
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EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
Find out more 
EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
Find out more
EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
Find out more
First of all, consent needs to be clearly expressed by the user. The Supervisory Authorities consider that consent with an opt-out mechanism is not given correctly.
You should add an opt-in checkbox.
Here you can find more information on consent and e-mail marketing.
- Is consent needed? Six legal bases to process data according to GDPR https://advisera.com/eugdpracademy/knowledgebase/is-consent-needed-six-legal-bases-to-process-data-according-to-gdpr/
- Data subject rights according to GDPR https://advisera.com/eugdpracademy/knowledgebase/8-data-subject-rights-according-to-gdpr//
- Email marketing in the era of GDPR – How to ensure compliance? https://advisera.com/eugdpracademy/blog/2019/05/27/gdpr-and-email-marketing-rules-for-compliant-campaigns/
If you need to understand how to process consent under GDPR, you can consider enrolling in our free online training EU GDPR Foundations Course: https://advisera.com/training/eu-gdpr-foundations-course//
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Feb 09, 2021