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ISO for reputation management

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Guest user Created:   Apr 09, 2021 Last commented:   Apr 09, 2021

ISO for reputation management

I'm revisiting the question if an ISO exists for reputation management (not to be confused with consumer feedback online review management) please?

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ISO 27001 DOCUMENTATION TOOLKIT

Step-by-step implementation for smaller companies.

ISO 27001 DOCUMENTATION TOOLKIT

Step-by-step implementation for smaller companies.

Expert
Rhand Leal Apr 09, 2021

ISO has not released any new information about a standard for reputation management, but by searching on its site we found three standards that may help you:

  • ISO 10668:2010 Brand valuation — Requirements for monetary brand valuation (https://www.iso.org/standard/46032.html): this published standard can help you evaluate your brand and report the results of such valuation.
  •  ISO 20671, Brand evaluation – Principles and fundamentals (https://www.iso.org/standard/68786.html): specifies the fundamentals and principles for brand evaluation, including an integrated framework for brand evaluation containing necessary brand input elements, output dimensions, and sample indicators.  
  •  ISO/CD 22361 Security and resilience — Crisis Management — Guidelines for developing a strategic capability (https://www.iso.org/standard/50267.html): under evaluation, this standard will help you manage situations that can impact the brand value.

For more information, please read: 

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Apr 09, 2021

Apr 09, 2021

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