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Market research and EU GDPR
Does the GDPR define "market research"? Any other information on the GDPR's treatment of "market research" appreciated.
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EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
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EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
Find out more
EU GDPR DOCUMENTATION TOOLKIT
Step-by-step implementation for smaller companies.
Find out more
Expert
Andrei Hanganu
Nov 27, 2019
No, the GDPR does not define the term “market research”. All the definitions in the GDPR can be found in article 4.You can get more information on the impact of the GDPR on scientific research, including market researches, in this study of the EU Parliament: https://www.europarl.europa.eu/RegData/etudes/STUD/2019/634447/EPRS_STU(2019)634447_EN.pdf
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Nov 27, 2019
Nov 27, 2019
Nov 27, 2019