Hello, is it GDPR compliant to send someone a cold email despite not having their consent to email them, if it is for a legitimate reason?
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Alessandra Nisticò
Nov 29, 2021
Yes, cold emails are allowed under legitimate interest. If you have an email address of the procurement manager of a company that may be interested in your service, you are allowed to send a cold email because publishing the address on the company website as the referral for procurement affairs.
Here you can find more information about legal basis:
- Is consent needed? Six legal bases to process data according to GDPR: https://advisera.com/eugdpracademy/knowledgebase/is-consent-needed-six-legal-bases-to-process-data-according-to-gdpr/
If you need to understand how to implement EU GDPR you may consider enrolling in our EU GDPR Foundations Course: https://advisera.com/training/eu-gdpr-foundations-course/
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Nov 29, 2021
Nov 29, 2021