Effectiveness in ISO 9001

I will answer with my own opinion.

ISO 9001 started as a quality assurance standard. With ISO 9001 implemented, potential customers receive a sign that the supplier is able to deliver what it is promised, that it is effective. Efficiency, from customer’s point of view, is translated into a competitive price, but price is transparent since the beginning.

The following material will provide you more information about effectiveness:

• ISO 9001 – Practical tips for measuring your QMS according to ISO 9001:2015 clause 9.1 - https://advisera.com/9001academy/blog/2017/08/29/practical-tips-for-measuring-your-qms-according-to-iso-90012015-clause-9-1/
• Free online training ISO 9001:2015 Foundations Course – https://advisera.com/training/iso-9001-foundations-course/
• Book – Discover ISO 9001:2015 Through Practical Examples – https://advisera.com/books/discover-iso-9001-2015-through-practical-examples/